Fuel additive – ‘reformulated fuel’

Sorry Ian but this has been around for 10 years and is exactly the MLM crap that Chris was warning about. Google for it and turn up pages like http://www.fuelsaving.info/ethos.htm and http://tinyurl.com/mug72 .
If it was really possible to produce 30% fuel savings don’t you think that Shell & BP would already be selling “Super Economy Derv” at a 20% premium. Don’t you think that Europe would have declared its use compulsory to lower emissions?

Posted under Courier Scams, Vans

Posted by Alec at 9:47 pm, August 2, 2006

1 Comment so far

  1. It would be unkind to suggest that Ian and Stuart are ‘scammers’ in any way, but in my opinion this product is almost certainly a scam. The problem with MLM schemes is that the closer to the bottom of the ‘pyramid’ you are, the more likely you are to be left out of pocket and facing the wrath of the end consumer.
    There’s all sorts of goodies on this company if you dig deep enough.

    As far as I can make out the story is that Ethos FR was originally just a relabelling exercise of a product called Omstar D-1280X. All the claims that they attach to Ethos FR were originally made for D-1280X.

    D-1280X seems to have been originally been marketed as an engine cleaning fuel-additive designed to cut emissions and reduce engine wear, nothing to do with fuel consumption; tests (and there really were some) also showed a very marginal (<7%) decrease in fuel consumption.

    It then seems that Omstar stopped selling it’s D1280X to the people behind Ethos FR but, as the patent on the stuff had lapsed, they (the company behind Ethos) were able to manufacture their own copy of it. It seems that they used an even stronger cleaner in the ‘new’ formulation but didn’t get the lubrication factor quite right. The result was that the new product stripped all the glaze and gunk from engines without replacing it with a new lower friction surface. The result seems to have been several claims against them for engine damage caused by the new formulation.

    I’ve also found references to the management of 4E Corp desperately trying to buy back stocks of the OLD (Omstar) formulation from along their distribution chain. The reason for this seems to be something known as ‘bait and switch’, it’s alleged that 4E Corp use samples of the ‘old’ formulation (the stuff they can’t get any more) to entice distributors and customers into purchasing large amounts of the identically packaged ‘new’ formulation.

    Much of this information seems to have reached the internet via disgruntled ex-employees and business associates, so perhaps should not be taken at face value. However some of the evidence is quite compelling and the court cases etc quoted do seem to check out.

    If some of this information is to be believed the then 4E Corp & Ethos Environmental are in terminal situation financially and are facing multiple lawsuits by shareholders, investors and distributors.

    There’s a LOT more as well, but frankly I’ve spent enough time reading the ramblings of semi-literate Americans.



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